FONTAINEBLEAU RESORTSMiami FL, Launched 2009
ARCHITECTURE Interior Design of 18,000 sq ft spa, 6,000 sq ft gym, and 2,500 sq ft salon. Retail areas for both spa and gym, men’s and women’s lockers, dry lounges, pools, rain shower, steam room with shower, deluge shower, tubs, hamam loungers, treatment rooms, wet treatment rooms, spa suites, lounge with buffet, rain feature, dry lounge with fireplace, staff areas, and back of house.
GRAPHICS Full spa identity, including name, spa logo design, and product line names. Spa operational collateral including stationary system, client materials, service menus. Spa retail collateral including shopping bags, gift certificates, tissue paper, gift boxes and sticker. Design of spa signage.
PACKAGING Spa retail products and packaging for 7 SKU full-size body care line, travel-size spa body care line, mixed-use retail and service products. In-room full amenities line for standard and suite rooms.